Social Media like Twitter and Facebook are hot, hot, hot right now — being used for everything from marketing to market research to customer support. But for all the buzz, the activity taking place in social media remains hard to measure, and there are still no clear standards on how to evaluate it. Web Metrics Guru Marshall Sponder takes you through social media measurement tools and helps identify the right Web-metrics choices for your business.
The Conversationalist
Categories
- Audience Engagement
- B2B
- blog
- Caring
- Conversation Locations
- Conversation Marketing
- Conversation Tools
- Influencers
- listening
- Marketing Budget
- Marketing's Market Conversation
- Participating in the Conversation
- SMAM (Social Media Spam)
- social media
- Social Media Tools
- Speaking
- The Market Conversation
- Uncategorized
Tags
B2B blog bloggers blogosphere community outreach conversation conversation engagement conversation locations Conversation Marketing conversation tools discussion groups eBooklet forum abuse influence Influencers listening market conversation marketing marketing communications market research oprah participating participation privacy relationships sales pitching small business smam social media social media marketing Social Media Measurement social media programs social media spam Social Media Tools social networks sponsored conversations startup twitter video web 2.0 word of mouth writing
