Tag Archives: conversation tools

Making Conversation to Build Relationships and Grow Your Business: 2010 Style!

By Christine Fife | Published: January 6, 2010

The definition I like best for the word “conversation” comes from Dictionary.com: “Conversation: the informal interchange of thoughts, information, etc., by spoken words; oral communication between persons; talk; colloquy.” But notice that the dictionary hasn’t caught up with the times. It’s 2010, Dictionary People! This definition specifically says “spoken” and “oral” and leaves out all [...]

3 Items Often Missed in B2B “Social Media Marketing”

By Christine Fife | Published: April 21, 2009

A flood of recent articles on “social media marketing” for B2B’ers has seriously pushed some of my buttons. Many of them miss very key points. I’ll share with you some of what is missing. 1) Conversation Marketing is Comprehensive, Social Media Marketing is Not If you’re new to the blog you’re probably wondering why the [...]

Posted in B2B, Conversation Marketing, Influencers | Also tagged conversation locations, Influencers, social media, social media marketing | Leave a comment

The Conversationalist

Christine Fife
A New Communications Marketing Strategist and Individual Marketing Consultant. I help businesses and individuals Connect, Participate and Engage with the right people, in the right places, in the most appropriate ways.